Know Better Do Better: A Collaborative Ecosystem for Food Security
Role: Design Director / Lead Designer
For Know Better Do Better (KBDB), I led the design of a brand system meant to empower a collaborative ecosystem of food security changemakers. The solution needed to unify a diverse network — ranging from national non-profits to grassroots community leaders—under a singular, resilient mission to solve systemic hunger.
By prioritizing WCAG 2.1 Level AA compliance and a soulful, human-centric visual expression, I ensured the brand could scale across diverse touchpoints while maintaining an emotional connection to the communities it serves. This project demonstrates my ability to design for complex human networks, building the functional and inclusive framework necessary to turn a collaborative vision into an enduring platform for social change.